Privacy & digital products

Trust, by design

PDPA, privacy and the design of digital services

PDPA writing · Product responsibility
Portrait of Opal Piyaporn Kijtikhun

Opal · Moxie Insights

Privacy is part of the experience a product creates.

My writing for Senna Labs examines Thailand’s Personal Data Protection Act through the everyday choices a website makes. Consent, data collection, privacy notices and user rights all have a place in that discussion.

01

Start with the information a website asks for

A form creates a decision about personal data: what information is being requested, and for what purpose? My PDPA article covers minimised collection. For a product team, the practical discussion starts with the fields on the screen and whether they serve the purpose of the website.

02

Make the explanation part of the interaction

A privacy notice explains the use of personal data; a consent request presents a choice. The article covers both. Considering them together lets a team review what it asks for, what it tells people and how they respond.

Those choices belong in the writing and design of the interaction, rather than in a separate discussion after the screen is finished.

03

Keep the person in view after collection

User-rights management extends the discussion beyond the first form submission to the people whose information an organisation holds.

These questions connect my legal background with Senna Labs’ digital-product work. The article is a starting point for discussing privacy and user experience in a website project.

A closer look.